Winter Park/Maitland Observer increases circulation, is now free

Everyone loves free.

And beginning with the June 2 edition, that’s exactly what the Winter Park/Maitland Observer will be.

As part of its ongoing efforts to revamp the newspaper, Observer Media Group Inc. has transitioned the Winter Park/Maitland Observer into a free weekly. In doing so, it has increased the newspaper’s circulation to 10,000 and its weekly readership to 25,000. This new model — similar to OMG’s other publications throughout Florida — enables a far greater reach for advertising customers. 

“We are excited to expand our reach and assist our local partners and businesses to connect with the amazing communities we cover,” Publisher Dawn Willis said.

In addition to home delivery in selected neighborhoods, the Winter Park/Maitland Observer will be available at 110 different locations, including seven boxes along Park Avenue in Winter Park.

With the increase in readership, the newspaper’s content will have a greater reach.

“Our goal is to become the No. 1 source for Winter Park, Maitland and Baldwin Park news and information,” Executive Editor Michael Eng said. “These changes will allow our journalists to reach more of the community. We know our role comes with tremendous responsibility. We take that responsibility seriously and are committed to providing a reasoned, accurate and complete news report each and every week.”

If you would like to subscribe to the paper, please email [email protected] or call (407) 401-9929 for details. 

OMG’s papers include: Sarasota Observer, Siesta Key Observer, Longboat Observer, East County Observer, Business Observer, all based in Sarasota; Plant City Times & Observer; West Orange Times & Observer, Windermere Observer, based in Winter Garden; Ormond Beach Observer; Palm Coast Observer; and Financial News & Daily Record, Jacksonville.